Bibliography

	The books listed below are what I used to prepare for this class. I know as a student, you want to get the most for your money, so please don't think you need to run out and buy all of them. But, of course these books would be a great start to your typographic library. Where to go to get the books and a discount Most if not all books I used can be found or ordered at Stacy's Bookstore located a couple of blocks away from the SFSU downtown center. The only required book I requiring you to purchase is one of the best basic, easy-to-understand books I have found on typography. It's title is Stop Stealing Sheep, by Eric Spiekermann of Meta Design. I have ordered 35 copies. All you have to do is go upstairs to the reference desk on the top floor and say you are looking for the book for the Typography 1 class. The list price on this book is $19.95. Remember, as a student of SFSU you qualify for a 10% discount on this book and any other book available from Stacy's Bookstore. Books I recommend Magazines I recommend Desirability scale: I have indicated with a number of bullets next to the books and magazines which appear on this list, how desirable it would be to have this book in your reference library. Four bullets equals most desirable. Some of these books are great reference tools, and others are literary points of view from leading type designers.
	Title: *Stop Stealing Sheep* ** Author: Erik Spiekermann E.M Ginger Publisher: Adobe Press ISBN# 0-672-48543-5 This is your only required reading for this class.** In plain English, in bright colors and easy to understand examples. A good rulebook for type.
	Title: *Basic Typography A Design Manual* **** Author: James Craig Publisher: Watson-Guptill ISBN# 0-8230-0451-1 A very basic book on terminology, with clear examples of typography. Almost the perfect textbook for this class.
	Title: *The Elements of Typographic Style* **** Author: Robert Bringhurst Publisher: Hartley & Marks ISBN# 0-88179-110-5 Fantastic reference tool to get what I consider the "official" rules on typography.
	Title: *The New Typography* ** Author: Jan Tschichold Publisher: University of California Berkeley ISBN# 0-520-07146-8 Thought of as the definitive book on type and its usage.
	Title: *An Essay on Typography* ** Author: Eric Gill Publisher: David R. Godine ISBN# 0-87923-950-6 His personal views on type and the mechanics of type design.
	Title: *Typographic Specimens: The Great Faces* **** Author: Philip Meggs Rob Carter Publisher: John Wiley and Sons, Inc ISBN# 0-471-28429-7 Some of today's most popular and classic typefaces explained and showcased.
	Title: *Twentieth Century Type Designers* ** Author: Sebastian Carter Publisher: Norton ISBN# 0-393-70199-9 Great reference tool on who's been designing today's favorite fonts.
	Title: *Printing Types* ** Author: Alexander S. Lawson Dwight Agner Publisher: Beacon Press ISBN# 0-8070-6661-3 The simplest and easiest historical reference book I have found on the history of type and the processes that have been used in printing.
	Title: *Branding With Type* ** Author: Stefan Rögener Albert-Jan Pool Ursula Packhäuser Publisher: Adobe Press ISBN# 1-56830-248-7 Specialized book on branding with type, the purpose of identifying a company by the fonts they use as part of their corporate identity.
	Title: *How to Understand & Use Grids* ** Author: Alan Swann Publisher: North Light Books ISBN# 0-89134-284-2 An easy to understand book on the importance of creating alignments in design. How to integrate the copy and graphics into dynamic, or at least interesting compositions.
	Title: *Type Finder* *** Author: Christopher Perfect Gordon Rookledge Publisher: Moyer Bell Limited ISBN# 1-55921-052-4 Great source for identifying fonts. Only regret is that this book is already several years old, and needs to be updated, to reflect current trends in font design.
	Magazines I recommend checking out Since there are thousands of magazines and publications available, I have chosen a short list of what I feel are good examples of design with type. I have selected magazines that I use as indicators for depicting current trends in type. This list below only reflects my observations on typography usage in magazines. Communication / Graphic Design: These publications are what I would call the benchmarks for what any graphic designer should always be familiar with. Communication Arts - Showcase of design layouts Critique *** - Thinking designers perspective Émigré - Font design / Type relevant-topics Graphis - Showcase of design layouts How - Showcase of design layouts / How to Print - Showcase of design layouts Experimental Type: You want grunge, you got it. Pages of hard-to-read blocks of type, headlines that break and don't seem to make any sense, or are treated more like background textures than literary bites of information. Then checkout any or all of these magazines. Here we are paying homage to David Carson, probably one of the most influential graphic designers of the past 15 years. His cutting-edge use of type awakened a giant of degenerated type. Meaning that it is now cool to make your headlines and copy almost unreadable. Just remember who your target audience is. Bikini - Youth Culture Ray Gun - Entertainment / Music Speak - Arts / Literature / Music Stick - Snowboarding Traditional Layout: Great sources for the use of type. Check out the way most headlines are typographic arrangements, rather than just straightforward type set in a single line of type. Entertainment Weekly - Entertainment Harper's Bazaar - Women's fashion ID - Industrial Design Interview - Entertainment / Music Rolling Stone - Entertainment / Music Wired - Digital information / Technology Home \| Syllabus \| Class Notes \| Bibliography \| Materials List \| Reach Me Week 1 \| Week 2 \| Week 3 \| Week 4 \| Week 5 \| Week 6