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Typography 1
Class Syllabus:

Have you ever seen some really cool typography on the Web and wondered, "How do they do that?" In this class, we will be looking at some examples of leading-edge typography from various mediums (including film, print, and television). You will be given some of the basic guidelines and methods that designers use to generate those great-looking typographic elements.

What you can expect
In this class, you will see how different software applications can generate different typographic styles, effects, and purposes. Focusing on typography on the Web, you will be shown what is currently achievable through the confines of HTML and where it could go. The process applies to all forms of multimedia communication, so wheather you work on CD-ROMs, Kiosks, or other forms of interface design, you will still benefit from this class.

You can expect a moderate amount of fun, non-traditional homework. (Some of the homework will be so easy, you won't know you're doing it!)

What you will learn

  • Basic typographic/design principles and why these principles are the foundation to any design problem.

  • The process for generating efficient (low k-size), good-looking type, and then how to break the rules.

  • How to select the appropriate font for the message you're communicating.

    • Multiple project assignments will be given out covering simple indication-alignment exercises, to a mini-detailed Web component. At the end of the course students will work together in assembling a reference tool built out of class projects.

    Several software applications will be used or discussed during this class. Here is a partial list: Adobe Illustrator, Photoshop, Dimensions, Premiere, Equilibrium Debabelizer, Macromedia Director, Fontographer, and BBEdit.

    Who should take this class
    Anyone who makes decisions regarding type and its usage or anyone who simply loves type. This might include junior designers, journalists, office managers, multimedia producers, and Web masters venturing into a new field or building on an existing knowledge base.

    (lecture/demonstration)
    Prerequisites: Working knowledge of Adobe Illustrator and Photoshop.

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